Shikhar Dhawan Ventures into Eyewear Industry with Strategic Partnership
Summary
Indian cricket sensation Shikhar Dhawan has embarked on a new venture in the fashion eyewear industry by partnering with the emerging brand QUE. This partnership sees Dhawan not only investing in QUE but also serving as a partner and brand ambassador. QUE, founded by Shashank Saurabh, Abhishek Deep, and Kumar Vagish, aims to democratize style and quality in eyewear, making premium sunglasses accessible to a wider audience in India and beyond. Dhawan’s involvement is expected to elevate QUE’s market presence, enhance its product offerings, and strengthen its marketing efforts. Expressing his excitement, Dhawan believes in QUE’s innovative approach to eyewear, emphasizing the blend of fashion and functionality. This collaboration validates QUE’s mission to redefine the eyewear industry with a focus on style, comfort, diversity, and premiumness. As QUE prepares for its launch, the partnership with Dhawan promises to bring a blend of style, innovation, and excellence to the eyewear market, offering consumers unique products that reflect their individuality and lifestyle.
Shikhar Dhawan Ventures into Eyewear Industry with Strategic Partnership
Indian cricket star Shikhar Dhawan has made a significant foray into the fashion eyewear realm through a strategic collaboration with the emerging eyewear brand QUE. This partnership marks a pivotal moment in Dhawan’s entrepreneurial journey as he joins QUE as an investor, partner, and brand ambassador.
Democratizing Style and Quality:
QUE, founded by Shashank Saurabh, Abhishek Deep, and Kumar Vagish, is dedicated to democratizing style and quality in eyewear. The brand’s mission is to make premium sunglasses accessible to a broader audience in India and beyond, focusing on style, comfort, and diversity.
Enhancing Market Presence:
Dhawan’s involvement with QUE is expected to elevate the brand’s market presence significantly. His influence and reach will not only boost QUE’s visibility but also enhance its product offerings and marketing endeavors. This collaboration underscores QUE’s commitment to reshaping the eyewear industry landscape.
Dhawan’s Enthusiasm:
Expressing his excitement about the partnership, Dhawan emphasized his belief in QUE’s innovative approach to eyewear. He highlighted the brand’s commitment to offering premium products that blend fashion and functionality seamlessly. Dhawan’s role as an investor, partner, and brand ambassador reflects his confidence in QUE’s potential for success.
Validation of QUE’s Mission:
For QUE, the collaboration with Dhawan serves as a validation of its mission to redefine the eyewear industry. Shashank Saurabh, CEO of QUE, expressed enthusiasm about the partnership, emphasizing its significance in establishing QUE as a leading player in the market.
Empowering Individuality:
As QUE prepares for its launch, the collaboration with Dhawan promises to bring a blend of style, innovation, and excellence to the eyewear industry. The brand aims to empower individuals from all walks of life to embrace and celebrate their individuality through its unique sunglasses offerings.
With Shikhar Dhawan’s support and endorsement, QUE is poised to make a strong impression in the eyewear market, offering consumers premium products that reflect their unique personalities and lifestyles. This partnership heralds a new chapter in the evolution of the eyewear industry, driven by innovation, style, and inclusivity.